Google recently unveiled their Search in Video feature, piloting it first in India and now also being tested within the United States. With this update to Google search, users can quickly answer questions or find information buried deep inside of a long video clip.
For example, viewers searching for Taj Mahal while watching an Agra-themed video could use “Search In Video ” feature to better pinpoint what they are looking for without having to fast forward through all of the footage!
Do you struggle with skipping to the good part of the video? 👀— Google India (@GoogleIndia) December 19, 2022
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We're piloting the ability to search within videos on your phone's Search app. Just type in your query using the ‘Search in video’ feature & find exactly what you’re looking for.#GoogleForIndia pic.twitter.com/G3KIhpO7ow
Here’s the video :
Video Credit : Searchengineland.com
Google’s AI-driven technology is revolutionizing how content can be searched. By utilizing YouTube’s automated transcriptions and isolating key moments in videos, Google Search has gained the ability to quickly access relevant information with ease. This innovation makes it simpler than ever before for users to find answers they’re seeking online.
Why search inside a video?
Unlock the power of searching within video!
With this cutting-edge technological capability, users can quickly and precisely screen their digital media files to locate specific content – it’s just that easy.
Checkout what US searchers says :
Google brings Multisearch to India starting today, and it's piloting "Search within a video"— Glenn Gabe (@glenngabe) December 19, 2022
"This feature, which will be available on the Google Search app & will enable users to type a phrase after tapping on the 'Search in the video' https://t.co/LnM1fwAxUV pic.twitter.com/jZXzwppFoZ
Here is what "Search in video" looks like. You can expand the video from the SERPs and then enter additional text. Google will show you the time and text where that shows up. You can tap that and jump to the part of the video. Very cool, and super helpful. pic.twitter.com/ZuMvCzUkdp— Glenn Gabe (@glenngabe) December 19, 2022
Here is an example of the "Search in video" feature in the SERPs. You will see an "expand" icon in the SERPs & then you can tap "Search in video". Here I searched for "404" in one of @johnmu's older videos. It highlights the text & the time code. And I can jump right there. pic.twitter.com/gqJSK87wV7— Glenn Gabe (@glenngabe) December 20, 2022
Google Search in Video is a revolutionary and unprecedented feature that allows users to jump directly into the exact content they’re looking for within long video clips. The ability to search inside of a video grants much more freedom and flexibility than what was possible before.
It also gives consumers an improved way to explore the ever-growing video library and find the content they’re searching for quickly.
Now that Google has released this update, its potential is surely going to surprise us in even more innovative ways!